Spotifys missing money-maker is artist-to-fan messaging

Spotifys missing money-maker is artist-to-fan messaging
Streaming royalties are too expensive for Spotify to thrive as a public company just playing us songs. Spotify’s shares closed down 10 percent today during its NYSE trading debut. Luckily it controls much of the relationship between musicians and their fans on its app, poising it to build a powerful revenue and artist loyalty generator by connecting the two through native advertising and messaging that doesn’t stop the music. Spotify already has a wide range of ad experiences built for traditional brands, from audio ads to display units to sponsored sessions where users get ad-free playback in exchange for watching a commercial. But none of these ad units are designed to help musicians grow their audience within Spotify, even if they can be bent to that purpose. Spotify could win big by following Facebook’s roadmap. Back in 2007, Facebook already had ads that led offsite. Think of these as

Trump slams Obama over not crossing ‘red line’ in Syria with ‘Animal Assad’

Trump slams Obama over not crossing ‘red line’ in Syria with ‘Animal Assad’
Video Dozens killed in suspected chemical weapons attack in Syria Assad regime denies responsibility after suspected chemical attack in rebel-held city near Syria's capital. President Trump slammed former President Barack Obama on Sunday for not crossing his stated “red line” with Syria, amid reports of a suspected chemical attack that left at least 40 dead near the capital, while also warning Russia and Iran there will be a “big price to pay” for backing the Assad regime. Trump made the comments on Twitter in the wake of the alleged attack in the town of Douma amid a resumed offensive by Syrian government forces. “Many dead, including women and children, in mindless CHEMICAL attack in Syria. Area of atrocity is in lockdown and encircled by Syrian Army, making it completely inaccessible to outside world,” Trump said. “President Putin, Russia and Iran are responsible for backing Animal Assad. Big price to

The Largest Organ In The Body May Have Just Been Discovered – And It Could Reshape Our Understanding Of Human Anatomy

The Largest Organ In The Body May Have Just Been Discovered – And It Could Reshape Our Understanding Of Human Anatomy
Researchers have identified a network of fluid-filled spaces surrounded by connective tissue that fills the spaces between our organs, surrounding and potentially protecting our insides throughout the body. In a study, scientists define this network as a new organ, the interstitium, which they say could be the largest organ in the human body. Understanding this network as an organ could help us understand how diseases like cancer spread and it help explain what healing techniques like acupuncture are tapping into.It might seem like we should already have identified all the structures in the human body, even if we don't know the function of every cell and organ. But that assumption might be very wrong, if the authors of a study newly published in the Nature journal Scientific Reports are correct. In between the spaces in our bodies — beneath the skin, lining the gut and lungs, surrounding blood vessels

Half Of All Coral In The Northern Great Barrier Reef Has Died Since 2016, And It’s Unlikely To Ever Recover

Half Of All Coral In The Northern Great Barrier Reef Has Died Since 2016, And It’s Unlikely To Ever Recover
In the aftermath of a “catastrophic” marine heatwave, the Great Barrier Reef lost as much as half of its coral in some areas. Now, scientists say it’s unlikely to recover.   The report, which is published in Nature, mapped the impact of the 2016 heatwave along the 2,300-kilometer (1,429-foot) reef, chronicling the “mass mortality” that occurred where heat exposure was most extreme. Of the 3,863 reefs that make up the world’s largest coral reef system, 29 percent lost two-thirds or more of their corals. In the northern region, as much as 50 percent of coral is lost. Mass bleaching has transformed the reef’s ability to sustain full ecological functioning, and prospects for a full recovery to pre-bleaching levels are “poor” as many coral colonies continue to die. Replacement of fast-growing species can take at least a decade while regrowth for longer-lived, slow-growing coral will “almost certainly” take decades longer. 

Pray Without Ceasing: What Does it Mean?

Pray Without Ceasing: What Does it Mean?
ShareTweet The Christian life isn’t always easy. In fact, it’s usually the very opposite. It’s no secret that the more intentional you are about pursuing the Lord, the more forcefully Satan tends to come against you in your efforts. And in the times when things get rough, or we need a rock to lean against, one of the greatest and most powerful ways we can combat the “fiery arrows of the devil” (Eph. 6:16) is to pray without ceasing. “Rejoice always, pray without ceasing, give thanks in all circumstances; for this is the will of God in Christ Jesus for you.” (1 Thessalonians 5:16-18) The apostle Paul knew this truth better than most. In our humanness, prayer is the most direct communication we have with the Lord. He hears our cries. For many people believers, Paul’s instructions to pray without ceasing sound inspirational, poetic, and desirable. But is it actually possible to

Marco Rubio: Parkland survivors ‘have done more in five weeks than has been done in 15 years’

Marco Rubio: Parkland survivors ‘have done more in five weeks than has been done in 15 years’
Florida senator praises students for forcing action on Capitol Hill without politicizing Americas gun control debate beyond repairThe families of the Parkland shooting victims have done more to enact gun safety legislation in the five weeks since the 14 February massacre than others have in more than a decade, Florida senator Marco Rubio has said. Speaking to the Guardian on the eve of Saturdays March for Our Lives in Washington, Rubio credited the survivors of the Marjory Stoneman Douglas high school shooting with forcing action on Capitol Hill without politicizing the debate beyond repair. Theyve done more in five weeks on gun violence than has been done in 15 years, he said. The parents have come together, all 17, even though they dont always agree. They arent out there saying, Dont vote for anything unless we have everything. But Rubio also warned against the increasingly partisan nature of the

21 images of the best signs from March for Science rallies around the globe.

21 images of the best signs from March for Science rallies around the globe.
The second annual March for Science rallies are a call to action. And a showcase for great signs. In America and other parts of the world, the scientific community has been under attack — and last year, organizers put together the first-ever March for Science. Like so many of the rallies that sprang up in the wake of President Trump's election, the first March for Science helped inspire some hilarious and insightful signage that captured a moment in time: May the second #MarchForScience tomorrow be a tipping point toward returning science to policy decisions. (picture via @MarchForScience) pic.twitter.com/VhTaJEcMv3— Laurel Standley (@Laurel_Standley) April 14, 2018 And this year may be even better. On April 14, the second annual series of marches took place and instantly went viral, rising to the top of Twitter and Instagram as people shared stories and pictures of signs from rallies across the globe. Once again,

What Parents Of Children With Mental Illness Wish You Knew

What Parents Of Children With Mental Illness Wish You Knew
ShareTweet When my son was diagnosed with bipolar disorder almost two years ago, there was so much I didn’t know. I knew about manic and depressive states, but had no idea they could be mixed. I knew about cycling, but had never heard of rapid cycling. I knew of medications, but did not know that for many of them, the side effects can actually exacerbate the disorder. I knew my sweet boy needed help, but I had no idea how to get it for him. Two years later, I can honestly say that almost every practical thing I have learned has come from a single, but necessary source — Other parents of mentally ill children. Yes, there are great books that provide the basics — the medications available, the school accommodations necessary, the steps and tests for proper diagnosis, and a best guess as to treatment. These books covered about 25

Looking for the key to happiness? This simple solution has the science to back it up.

Looking for the key to happiness? This simple solution has the science to back it up.
What’s the key to happiness? It’s something we’ve all wondered about. Maybe you’re one of the 43% of Americans dealing with chronic loneliness and wishing you knew more about how to make friends, keep friends, and escape loneliness. But knowing where to start finding that happiness isn’t always easy. Ads often encourage people to chase happiness through material things, like tech gadgets, cars, and clothes — but can you really buy happiness? Well, according to Amit Kumar, a social psychologist who studies happiness and spending habits, you can actually give your happiness a serious boost by spending your money on meaningful moments. Photo by Anna Dziubinska/Unsplash. Kumar is a postdoctoral research fellow at the University of Chicago Booth School of Business and has published several studies on the satisfaction people get from their purchases. He and his colleagues have compared experiential purchases like a plane ticket for a vacation

Background checks pay for Checkr, which just rang up $100 million in new funding

Background checks pay for Checkr, which just rang up $100 million in new funding
Criminal records, driving records, employment verifications. Companies that use on-demand employees need to know that all the boxes have been checked before they send workers into the world on their behalf, and they often need those boxes checked quickly. A growing number of them use Checkr, a San Francisco-based company that says it currently runs one million background checks per month for more than 10,000 customers, including, most newly, the car-share company Lyft, the services marketplace Thumbtack, and eyewear seller Warby Parker. Investors are betting many more customers will come aboard, too. This morning, Checkr is announcing $100 million in Series C funding led by T. Rowe Price, which was joined by earlier backers Accel and Y Combinator. The round brings the company’s total funding to roughly $150 million altogether, which is a lot of capital in not a lot of time. Yet Checkr is very well-positioned considering the changing

Trump’s Syria announcement sparks mixed reaction from lawmakers, politicians

Trump’s Syria announcement sparks mixed reaction from lawmakers, politicians
Video President Trump announces US strikes on Syria President Trump addresses the nation regarding the United States military response to the use of chemical weapons in Syria. President Trump on Friday night announced that he approved U.S. military strikes to be carried out in Syria against the country’s leader, Bashar al-Assad. The news came after a suspected chemical attack last weekend from the regime on the rebel-held town, Douma. At least 40 people died in the attack, located about 10 miles east of Damascus, and more than 500 people, mostly women and children, were injured and brought to medical centers. The attack occurred amid a resumed offensive by Syrian government forces after the collapse of a truce. Syrian activists, rescuers and medics said families suffocated in their homes. Immediately following Trump’s address to the nation, loud explosions and thick smoke were reported in the capital city. The president said

This Is Your Brain On True Crime Stories

This Is Your Brain On True Crime Stories
When I couldn’t get enough of that, I dove into other podcasts like “Undisclosed” and “Someone Knows Something,” watched murder-centric series like “The Keepers” and “The Jinx” in the evenings, and capped off my days by reading gripping non-fiction novels (like the poignant book After the Eclipse) about the devastating nature of unsolved crimes. The psychological appeal of ‘true crime’ entertainment Gone are the days of staying up late waiting for “60 Minutes” to get your fix of mystery and murder. Now, with streaming services and Apple’s free podcast app, hours of horrifying, compelling entertainment are at our fingertips. But what exactly is fueling our obsession with these stories? Is it mere accessibility or something more? We’re drawn to these stories, she explained, partly because we want to understand the motivation behind such gruesome, bizarre, senseless acts of violence. “We want to understand because we are afraid,” she added.

At Least 14 Members Of Junior Hockey Team Dead After Horrific Bus Crash In Saskatchewan

At Least 14 Members Of Junior Hockey Team Dead After Horrific Bus Crash In Saskatchewan
Such a horrific piece of news to wake up to on a Saturday morning. A small western Canadian town of only about 6,000 people has been absolutely devastated this morning after learning that at least 14 members of the town's junior hockey league team died in a bus accident while traveling to a playoff game. The 16-21 year-old hockey players wer playing for the Humboldt Broncos hockey team, and were on the way to a playoff game against the Nipawin Hawks in Saskatchewan when the accident occurred. Details about the accident are few, but it apparently involved the bus and an 18-wheeler tractor trailer. Names of the dead haven't all been released pending notification of family members this morning, but more and more news is trickling in via social media, and the reports are all very, very grim. The Royal Canadian Mounted Police first released a statement about the

The US attack on Syria is completely legal and utterly moral. Heres what Trumps critics need to know

The US attack on Syria is completely legal and utterly moral. Heres what Trumps critics need to know
Video President Trump announces US strikes on Syria President Trump addresses the nation regarding the United States military response to the use of chemical weapons in Syria. President Trump’s calibrated and courageous decision to join France and Britain in striking chemical weapons targets in Syria before dawn Saturday drew support and opposition from members of Congress. Opponents have argued he should have sought congressional authorization for the military action in Syria. They are wrong. President Trump’s action to attack Syria was exceptionally well-grounded legally. Self-evident moral authority supports using any reasonable means to protect innocents from the moral outrage of chemical weapons. Ahead of the attack, Vice President Mike Pence personally notified House Speaker Paul Ryan, R-Wis.; House Minority Leader Nancy Pelosi, D-Calif.; and Senate Majority Leader Mitch McConnell, R-Ky. He could not reach Senate Minority Leader Chuck Schumer, D-N.Y. He confirmed the limited nature, objectives and duration of